Building Skills Partnership
Role: Graphic Designer
Role: Graphic Designer
Building Skills Partnership is a program that improves the quality of life of property service workers in low-wage industries, their families, and communities by increasing their access to education, leadership, and career advancement.
BSP needed help aligning its marketing campaigns and visual identity to appeal to more audiences and maintain brand consistency.
I started the visual journey by revamping their current logo to a different perspective that would make a better connection with the community. I brought a balance across the colors, logo, and fonts to reflect their mission and vision by designing a branding guideline to help solve inconsistencies in branding.
BSP needed help aligning its marketing campaigns and visual identity to appeal to more audiences and maintain brand consistency.
I started the visual journey by revamping their current logo to a different perspective that would make a better connection with the community. I brought a balance across the colors, logo, and fonts to reflect their mission and vision by designing a branding guideline to help solve inconsistencies in branding.
